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2. MARKETING FOR REVERSE MORTGAGE NOTARY SIGNING AGENT WORK
A step by step guerilla marketing guide to getting work on your terms & at your fees
Special price for BofWA members:
$55 including shipping of paperback book ($24 off the usual price of $79)
This book gives step by step instructions on how to:
Find loyal clients
Get $300 per signing or more
Get your name listed on the HUD
TABLE OF CONTENTS
Introduction
The strategy
Never solicit borrowers directly
Why you should not charge a low fee
Steps to Getting Reverse Mortgage Work and Good Fees
Step 1. Become Knowledgeable about Reverse Mortgages
Online resource
Book
Your local regulations and practices
Step 2. Get Initial Reverse Mortgage Signing Experience
Free training
Nationwide title company to contact for work
Step 3. Create Your Marketing Materials
$75 covers all you need in the first year
What words to use
Step 4. Find Your Best Potential Clients
Online and local resources
Step 5. Talking to Potential Clients - What to Say
Initial conversations and emails
First lesson and what to say
Second lesson and what to say
Step 6. Getting Proof Your Prospect Will Uphold Her End of the Bargain
Step 7. Implementing the Complete Marketing Program
How to ensure continued loyalty from your clients
What to say to your client
What your client should say
Step 8. How to Manage the Title Companies
You and your client are the bosses of the title companies, the title companies are no longer the boss of you
Step 9. Research Additional Ways Your Clients Can Get More Work
Online resources
Local resources
Books
Appendix A Internet Marketing - SEO in a Nutshell
Appendix B Free and Fee Counselors
Deciding if this book is right for you
The techniques in this book will require little money but significant time on your part in the first few months. The amount of time needed after that drops to a few hours a month plus the signing work.
You will not be soliciting borrowers. That would disqualify you as the neutral notary and you could not do the signings.
This book will not work for you in Georgia, Illinois, Maryland, Massachusetts, Georgia, and South Carolina if you do not meet those states' required special licensing requirements.
You must be available for weekday meetings and signings.
You must have completed at least 100 loan signing packages to know how the loan industry works.
You need not have done Reverse Mortgages signings. Step 2 will tell you how to get experience.
This book assumes you know your state's notary regulations and practices thoroughly.
Please list your Best of WA membership number in the comments section.
Paper book will be postal mailed to you.
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